Simple is often best!
Remember the reverse pyramid approach (important information at top of page) and other guidelines from
the field of human-computer interaction.
Create a consistent page layout
Grids and columns
- a typographic hierarchy for site elements (headings, subheadings, body text)
- Create economically-sized navigational aids and use them consistently; for longer pages, repeat them at top and bottom, or at meaningful intervals
- Use horizontal rules (<hr>) sparingly
- Consistency is good, but make sure pages or areas do not look identical; add contrast (such as running headers) to differentiate sections
- create and use page templates to enforce a consistent page layout
If you need to place text and graphics in a grid formation, or want a columnar display, use HTML tables. Avoid using frames.
Use good html
Good HTML syntax makes it easier for users to adjust the look of the screen (e.g., larger print, color contrast, etc.).
When possible, use logical elements (for example <strong> instead of <b> for boldface). Only use logical elements for
what they represent (for example, avoid using <cite> to indent a paragraph). Note: wordprocessing and page layout programs
hat convert files to HTML generally don't use good HTML syntax.
http://www.dsiegel.com/tips/index.html (Web Wonk Tips for Writers and Designers)